Texas

Waco

Population: 305,000

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Discover Waco

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Key Facts

  • Home to Magnolia Market, attracting over 2 million visitors annually
  • Baylor University, founded in 1845, is the oldest continuously operating university in Texas
  • The Waco Suspension Bridge was the longest single-span suspension bridge west of the Mississippi when built in 1870
  • Dr Pepper was invented in Waco in 1885
  • Cameron Park is one of the largest municipal parks in Texas at 416 acres

Demographics

Median Age

28.9 years

Median Household Income

$45,000

College Educated

32%

Families with Children

29%

Economy

  • Tourism has boomed due to Magnolia Market and HGTV exposure
  • Education and healthcare are major employers
  • Growing tech startup scene and entrepreneurship
  • Manufacturing and distribution hub in Central Texas

Culture & Community

  • Experiencing a cultural renaissance and downtown revitalization
  • Strong Baptist heritage through Baylor University
  • Vibrant local food and craft beverage scene
  • Family-friendly atmosphere with numerous attractions

Higher Education

Baylor University

20,000 students

McLennan Community College

9,000 students

Ready to Plant in Waco?

Waco represents a strategic opportunity to establish a new church and reach the community with the Gospel.